Energy Policy & Consumer Protection October 2025 10 min read

Greater Protection for Families and Businesses in the Energy Market

Enforcing existing rights rather than creating new ones

✍️ By UKPoliticsDecoded Editorial Team
Energy market protection reforms analysis

The government says it is delivering "greater protection" for households and small businesses in the energy market. But what's really happening is less about new rights, and more about forcing suppliers and brokers to respect the ones people already have.

This latest round of energy market reforms represents another reactive patch to a system that has been failing consumers since privatization. While the changes will help, they highlight how existing protections have been systematically ignored or circumvented by energy companies.

🔧 What's Actually Changing

  • Energy Ombudsman complaints can be escalated after 4 weeks (down from 8)
  • Ombudsman rulings must be implemented within 4 weeks (down from 6)
  • Suppliers face automatic compensation if they fail to comply with rulings
  • Ofgem will regulate third-party intermediaries (brokers, comparison sites)
  • Smart meter protections with standardized contracts and repair deadlines
  • 90-day deadline for suppliers to fix faulty smart meters or pay compensation

What's Been Announced

Energy Ombudsman Reforms

The most visible changes affect how quickly consumers can get help when energy suppliers fail them:

  • Faster Escalation: Complaints can be escalated to the Ombudsman after 4 weeks (down from 8)
  • Quicker Resolution: Ombudsman rulings must be implemented within 4 weeks (down from 6)
  • Automatic Compensation: Suppliers face penalties if they fail to comply with Ombudsman decisions
  • Enhanced Enforcement: New powers to ensure Ombudsman rulings are actually followed

Regulation of Energy Brokers

For the first time, Ofgem will directly regulate third-party intermediaries who have been exploiting small and medium enterprises:

  • Broker Oversight: Direct regulation of energy brokers and comparison websites
  • Commission Transparency: Hidden fees and commissions must be disclosed
  • SME Protection: Specific safeguards for businesses vulnerable to predatory practices
  • Contract Standards: Minimum requirements for broker agreements and terms

Smart Meter Protections

New rules aim to address the ongoing smart meter rollout problems:

  • Standardized Contracts: Uniform terms for businesses and public sector organizations
  • Repair Deadlines: Suppliers must fix faulty meters within 90 days
  • Compensation Schemes: Automatic payments when repair deadlines are missed
  • Installation Standards: Improved requirements for smart meter installations

Decoded: The System Behind the Story

Understanding these reforms requires looking at the layered accountability structure that governs energy markets:

Consumer → Supplier → Ombudsman → Ofgem → Government

Each layer is supposed to provide oversight and protection, but the system has been failing at multiple points.

The Enforcement Gap

The critical issue isn't lack of rights it's lack of enforcement. Energy Ombudsman rulings already exist, but nearly 10% are ignored or significantly delayed by suppliers. The reform is primarily about plugging enforcement gaps, not creating new consumer protections.

  • Existing Problem: Suppliers routinely ignore Ombudsman decisions with minimal consequences
  • Current Solution: Automatic compensation and faster enforcement
  • Real Impact: Makes existing rights actually enforceable

The Broker Problem

Small and medium enterprises (SMEs), which employ 60% of private sector workers, have been particularly vulnerable to energy broker exploitation:

  • Hidden Commissions: Brokers receiving undisclosed payments from suppliers
  • Misleading Advice: Recommendations based on broker profit rather than customer benefit
  • Complex Contracts: Opaque terms that favor brokers and suppliers
  • Switching Barriers: Contracts designed to prevent customers from changing suppliers

Regulation of this sector is long overdue, but the question remains whether Ofgem has the resources and willpower to effectively police thousands of brokers and intermediaries.

Historical Context: Privatization's Legacy

To understand why these reforms are necessary, we need to examine how the energy market's structure created these problems in the first place.

The Thatcher Privatization

The privatization of the energy sector was initiated by Margaret Thatcher's Conservative government in the 1980s. This major reform transferred ownership and control from public to private hands, fundamentally changing the industry's structure and priorities:

  • 1980s: Gas privatization begins with British Gas sale
  • 1990s: Electricity sector privatization and market liberalization
  • 2000s: Full market competition introduced across UK
  • 2010s: Smart meter rollout and increased market complexity
  • 2020s: Multiple supplier failures and ongoing consumer protection crises

Crisis-Driven Regulation

Since privatization, consumer protections have been added piecemeal after each crisis rather than being built into the system from the start:

  • Supplier Collapses (2018-2021): Tighter licensing rules after dozens of energy companies failed
  • Price Spike (2022): Energy Price Guarantee introduced after bills threatened to triple
  • Smart Meter Delays: Compensation schemes after rollout fell years behind schedule
  • Broker Exploitation: New regulations after systematic abuse of SME customers

This latest reform continues the pattern of reactive fixes rather than proactive protection.

Why It Matters

While these reforms are incremental rather than transformational, they will have real impacts for different groups:

For Households

  • Faster Redress: Quicker resolution when suppliers fail to provide proper service
  • Stronger Rights: Ombudsman decisions will actually be enforced
  • Smart Meter Protection: Compensation when installations go wrong
  • Reduced Wait Times: Less time spent in complaint limbo

For Small Businesses

  • Broker Protection: Defense against predatory intermediaries
  • Fairer Contracts: More transparent terms and commission structures
  • Switching Rights: Easier to change suppliers when contracts expire
  • Cost Transparency: Clear understanding of what they're paying for

For Public Sector

  • Lower Costs: More competitive procurement processes
  • Transparent Contracts: Standardized terms reducing administrative burden
  • Better Value: Protection from overpriced broker deals
  • Simplified Management: Clearer contract terms and obligations

What's Missing from the Reforms

While these changes address some problems, they don't tackle the fundamental issues with the privatized energy market structure:

Structural Problems

  • Profit vs. Service: Private companies prioritizing shareholder returns over customer service
  • Market Complexity: Hundreds of tariffs and suppliers creating confusion rather than choice
  • Regulatory Capture: Close relationships between Ofgem and the companies it regulates
  • Investment Gaps: Private ownership leading to underinvestment in infrastructure
  • Social Obligations: Limited responsibility for vulnerable customers and energy poverty

Alternative Approaches

Other countries have taken different approaches to energy market regulation that provide stronger consumer protection:

  • Public Ownership: State-owned utilities in many European countries providing better service at lower cost
  • Stronger Regulation: More rigorous oversight and consumer protection in Germany and France
  • Simplified Markets: Fewer, more standardized tariffs reducing consumer confusion
  • Investment Requirements: Mandated infrastructure spending to maintain service quality

Implementation Challenges

The success of these reforms depends on effective implementation, which faces several challenges:

Regulatory Capacity

  • Resource Constraints: Ofgem's limited staff and budget for overseeing thousands of market participants
  • Technical Expertise: Need for specialized knowledge to regulate complex broker relationships
  • Enforcement Tools: Question marks over Ofgem's willingness to use strong penalties
  • Industry Resistance: Energy companies likely to push back against increased oversight

Consumer Awareness

  • Rights Knowledge: Many consumers unaware of their existing protections
  • Complaint Processes: Complex procedures that discourage many from pursuing claims
  • Market Literacy: Low understanding of energy contracts and broker relationships
  • Vulnerable Groups: Elderly and low-income consumers particularly disadvantaged

The Bigger Picture: Market Failure

These reforms highlight a broader truth about the UK's privatized energy market: competition has failed to deliver the promised benefits for consumers.

Privatization Promises vs. Reality

  • Promise: Lower prices through competition
  • Reality: UK energy bills among the highest in Europe
  • Promise: Better customer service through market pressure
  • Reality: Widespread complaints and service failures requiring constant regulatory intervention
  • Promise: Innovation and efficiency gains
  • Reality: Underinvestment and aging infrastructure
  • Promise: Consumer choice and empowerment
  • Reality: Market confusion and exploitation by predatory companies

International Comparisons

Countries with different energy market structures often deliver better outcomes:

  • France: State-owned EDF provides cheaper electricity with fewer customer service issues
  • Germany: Stronger regulatory framework ensures better consumer protection
  • Denmark: Cooperative and municipal ownership models delivering excellent service
  • Norway: Public ownership of energy assets funding sovereign wealth

Decoded Takeaway

This isn't a revolution in consumer rights. It's a tightening of screws on suppliers and brokers who've been ignoring or exploiting existing rules. The government's framing of "greater protection" is technically true, but the real story is about enforcement gaps finally being closed.

The reforms address symptoms rather than causes. While consumers will benefit from faster complaint resolution and better protection from predatory brokers, the fundamental problems with the privatized energy market remain untouched.

What This Really Means

  • Short-term: Modest improvements in consumer experience and protection
  • Medium-term: Possible reduction in the most egregious supplier and broker abuses
  • Long-term: Continued need for more fundamental energy market reform

The pattern is clear: privatization created problems, regulation tries to fix them, but the fundamental structure remains flawed. Each crisis produces new rules, but the next crisis is already brewing.

For consumers, these reforms are welcome but limited. They make existing rights more enforceable and provide some protection from the worst market abuses. But they don't solve the underlying problem: an energy market designed to generate profits rather than serve consumers.

The real question is whether piecemeal reforms can ever deliver the "greater protection" that consumers need, or whether more fundamental changes to market structure are inevitable. The government's approach suggests they're still betting on regulation to fix privatization's failures, rather than questioning whether the model itself needs changing.